Learning to Create Better Online Content that Attracts New Readers

We online marketers and bloggers are forever looking for ways to increase our readership and build our brand and audience. In most cases, it really comes down to the quality of the content we create. Does our content really do one of the most basic purposes for online content in general?

Does it entertain, does it educate, or does it inform? If not, we need to go back and try again. Sometime we forget what it is like on the other side of that content. When we read the content of others, we are usually seeking one of those three basic things. If we don’t get them from other blogs and websites, then it is unlikely that we ever go back to those blogs again.

So we must never forget that people come to our sites for a purpose and when we know the path they used to reach us, then we understand clearly what their real purpose was when they sought our content. It behooves us to always be aware of the paths they are using to reach us. Are they using certain keywords? Are they coming from social media? Knowing that reveals their state of mind.

Listed below are some excellent articles that will help you great improve your online content:

4 Reasons People Stop Reading Before the End of a Page

It doesn’t matter whether it’s a sales page, a subscription page, an about page, a blog post, or any other kind of page. To maximize the number of people who take action, you need to review every page you write and ask yourself if anything is getting in the way of them reading it from start to finish.

Remember, your reader’s attention is fragile. There are plenty of other pages she could be reading. Give her half an excuse and she’ll abandon you in a heartbeat. 4 Reasons People Stop Reading Before the End of a Page

How to Create Link-Worthy Content & Boost Organic Search Rankings

Since the inception of the search engine, marketers have spent an obscene amount of time optimizing their content and strategy for search. And while the old days of keyword stuffing and other black-hat SEO tactics are behind (most marketers), there’s two constants that remain the same for driving organic search results: The importance of good content and getting credible links to that good content.

To help you create link-worthy content that has the potential to generate credible referrals and backlinks, and give organic visibility a boost, here are five types of content worthy of consideration. How to Create Link-Worthy Content & Boost Organic Search Rankings

Content Promotion Tools | Vertical Measures

Promotion is about communicating the value of your content to the people who will be able to share it with their own networks. By proactively finding ways to spread your content outside of your immediate sphere of followers, you can draw a wider audience to your site and grow your own base of followers. Developing quality content is only half the battle. The other half is all about getting maximum exposure for that content. You could have the best content in the world, but it will only be as good as your ability to make it visible. Content Promotion Tools | Vertical Measures

It is recommended that you visit the above links and consume the content offered there. These are very good resources and you should use them at your earliest convenience. Doing so will help improve your content creation skills and isn’t content marketing the name of the game in our business?

All you have to do is examine and read the content of people who are major influencers in the internet marketing niche. When you do, you will discover that they post the very best content you can find in this market and niche. It is huge reason why they are an influencer in the first place. Master your content marketing before you master anything else.

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